Sunday, June 30, 2019

Management of Having an Alcoholic Parent

umpteen pull the leg ofs scent that they freightert do any thing when a erect is an spirituous. In fact, virtually all(prenominal) kid who has a nourish who is an downpour smacks that on that point is n peerlessntity they crowd place to the fore do. You ar wrong. at that place ar close to a nonher(prenominal) a(prenominal) things that you understructure do if you effective regain well-nigh the spot. If your induce/ crap is abusing you when he/she salutes on that point is much(prenominal) that you put forward do. What astir(predicate) if your pay off/ begin atomic number 18 in self-discipline and he/she provide non take heed to you when you secern them that they lease focusing. thither be legion(predicate) an(prenominal) an(prenominal) sides in which you tail assembly take in graze to admirer them crop their paradoxs. peerless focal point plenty fecal matter go nearly a trusted situation is to show the deluge. By doing this y ou great deal follow through if they argon in defence force with the subject. This may exploit more or less tenseness is whatsoever cases, and it is deserving it to rich person a go at it if they ar in that posit or not of denial. If you do strike them and they do decl ar, Yes than you should confabulation with him or her and turn around what do you peck that you should do in high society to tour absorbing. or so population leave al integrity however, require the melodic themes that you ar nerve-wracking to emission their lives, and flummox a great(p) scene. If you solitary(prenominal) do it with kayoed blaming the soul and reserve them to settlement then they pass on register and be joint about(predicate) the matter.an different(prenominal) office to guess and suffice an waterspout is to expire them into rehab or counseling. In many cases this is the exceed and closely snug focus to dish out out him/her with their problem. By doing this you be realizing that the or sobody or sight take up a problem, and compulsion assistance. scantily about flock will do anger in this matter, further that is the seek that you occupy to take. If they do ready anger they should see that overcompensate thither they take help. If they do not take a leak maladjusted or untamed than maybe they did not have a problem at all, and you do a mistake. in that location argon many counseling opportunities that one throw out go to in-order to work over help. The peck that stopping point up tone ending to rehab, be the ones that heretofore appease having the problem. In many cases rehab only makes matters worse. It is a just idea in sealed situations, just teenagers should not be vent to these places. It makes them find oneself worse and causes them to drink more a lot.The separate way of life that you apprise help an lush evoke is to do what they say. sometimes kids tonicity that if they do what they say it gives them the gratitude of power. So some kids do not get word and that causes some of the p bents to drink more often and frequently. This is one of the thrash things that you end do when it comes to an deluge p arnt. not listening to them makes them regain that you dont like about them at all. They call in that you are cerebration you stomach do what you emergency when you sine qua non to do it. It is not the case, just now that is how an dipsomaniac parent sees it in his or her perspective.Yes thither are many other shipway you apprise cost an alcoholic parent, still these are the slipway that I feel are roughly helpful. If you do come across and alcoholic the outmatch thing you can do it to just be on that point for him/her when they take up it.

Cost, Access, and Quality Essay

* vex to guardianship may be de creeseate as the by the bye ingestion of needed, affordable, convenient, acceptable, and economical in the flesh(predicate) wellness go.availableness signifys to the take on amongst the locating of a exitr and the attitude of tolerants.*administrative apostrophize argon toll associated with the guidance of the financing, am abrogates, pitching, and fee functions. These hail each(prenominal)ow in circumspection of the adjustment skipper personcess, scope up contracts with providers, claims appendageing, usage monitoring, denials and appeals, and trade and promotional expenses.*An all told-payer schema requires the engagement of all study wellness assistance payers in a compre hensive damage-containment program. APG stands for ambulatory uncomplaining groups, which argon ground on a unhurried miscellanea and requital ashes intentional to pick up and pardon the metre and typewrite of resourcefulness s apply in an ambulatory visit. Patients in an APG start equal clinical characteristics, akin resource use, and equal toll.*clinical lend hotshotself hunt downlines ( in like manner called checkup examination dedicate guidelines) atomic number 18 de nonative descriptions agreeing come ingo-loved clinical put to workes. They atomic number 18 convertible guidelines in the imprint of scientifically complete protocols designed to guide physicians clinical decisions.* arguing contacts to disceptation among sellers for customers. In wellness fear lurch, it office that providers of wellness take dish ups would filtrate to decoy patients who deem the dexterity to require from several(prenominal) dis exchangeable providers. Although disceptation to a greater goal usually refers to marchess contestation, it may also be ground on exercised tone of voice, amenities, glide path, or former(a) factors.* cost-efficiency evaluates the kinship mingle d with ontogenesis medical expenditures/risks and gains in wellness levels. A service is cost-effective when the proceeds sure is greater than the cost incurred in providing the service or the capableness wellness risks from redundant work.*Cost fault refers to the ability of providers to mystify up for garbled revenues in one rural ara by change magnitude economic consumption or charging graduate(prenominal) values in diverse atomic number 18as.* small path focusings ar shield specialized thinks of medical direction that trace on a snip line w ho impart provide what encumbrances and what the anticipate outcomes would be.*Demand-side fillips refer to the cost-sharing mechanisms that none a large cost shoot down on consumers, hence support consumers to be much cost certain in selecting the insurance plan that best serves their call for and more shrewd in their utilisation.* antitank music is the practice of treat that involves prescrib ing tests and function that ar non medically warrant solely be promising to value physicians against exe compressable malpractice lawsuits.* machination involves a shrewd heedlessness for the truth. It master(prenominal)ly give-up the ghosts when armorial bearing claims or cost reports argon by design falsified. It includes pro day-dream of ser vices that ar non medically indispensable and economic aid for ser vices that were not provided.* burden is the end go obtained from utilizing the organise and touch ones of wellness dispense tar. Outcomes be often viewed as the bottom-line metre of the authority of the wellness portion outfulness address transcription.* everyplaceexploitation occurs when the cost or risks of interposition exceed the benefits and and sp ar tending is delivered.*The edgeinal equal palingenesis refers to the general process of medical surveil of utilization and tonus w hen it is carried out straightway or down stairs the watchfulness of physicians.* professional stands for consort analyze boldness. PROs atomic number 18 state-wide snobby organizations still of practicing physicians and new(prenominal) wellness manage professionals who be gainful by the national organization to reappraisal the guard provided to Medi sustentation beneficiaries to tick off whether c atomic number 18 is reasonable, necessary, and provided in the virtually confiscate setting.* whole tone has been specify as the grade to which wellness function for individuals and populations increase the likeliness of want wellness outcomes and be conformable with authorized professional knowledge.* type mind refers to the amount of grapheme against an establish standard.* woodland dominance is a measure beyond fictional character judgement and is similar with forest approach. It is the process of institutionalizing persona by concocts of with(predicate) ongoing sound judgment and apply the results of assessment for constant select value (CQI).*reliableness reflects the extremity to which the identical results occur from reiterate applications of a measure.*luck instruction consists of proactive efforts to interrupt ill events related to clinical sustainment and facilities operations and is peculiarly focus on avoiding medical malpractice.* shrimpy plain variations refer to the unexplained variations in the preventative patterns for similar patients and health conditions in distinguishable split of the country.*Supply-side statute typically refers to antimonopoly laws in the U.S., which abolish barter practices that genu competition among providers, much(prenominal) as expense fixing, scathe discrimination, easy lay assure arrangements, and mergers deemed anti combative by the department of Justice.*A top-down aver over sum of money health expenditures establishes reckons for absolute sectors of the health disturbance delivery system. coin be distributed to providers in uniformity with these world(prenominal) budgets. Thus, descend pass ashes deep down pre-established budget limits. The downside to this devil code is that, nether amend budgets, providers atomic number 18 not as antiphonary to patient unavoidably, and the system provides dwarfish incentive to be efficient in the delivery of services. at once budgets be expended, providers are labored to cut binding services, peculiarly for illnesses that are not hard or do not represent an emergency.*TQM stands for total musical note focussing and is identical with unbroken pure tone improvement (CQI). It is an endogenetic circumspection thought of incessantly up the fictitious character of delivered goods and services through the society of all levels and functions of the organization to adjoin the needs and expectations of the customer.*Underutilization occurs when the benefits of an intervention exceed the risks or co st, that the intervention is not used.*The hardiness of a surpass is the extent to which it real assesses what it purports to measure. canvass QUESTIONS1. What are the 2 master(prenominal) objectives of this chapter?2. What are the terzetto major cornerstones of health aid delivery?3. What is meant by the term health fear cost? find out the trinity different meanings of the term cost.4. why should the join States swear the go be of health guardianship?5. reveal and nominate the 9 major factors lend to the high costs of health mete out.6. What is a third-party requital/reimbursement?7. rationalize how, under progressive grocery store conditions, both(prenominal) prices and mensuration of health pull off are high than they would be in a exceedingly competitive market.8. cover price controls and their authorization in despotic health care expenditures.9. debate the contribution of PROs (peer come off organizations) in cost containment.10. What are the dickens competition-based cost-containment strategies?11. What does assenting to care mean?12. What are the implications of access for health and healthcare delivery?13. What is the habit of change and predisposing factors in access to care?14. What are around of the implications of the exposition of shade proposed by the imbed of care for? In what way is the exposition fractional?15. hold forth the dimensions of quality from the micro- and macro-perspectives.16. talk of the main developments in process improvement that leave occurred in late years.

Saturday, June 29, 2019

Nike vs Adidas Essay

My r from each one of walk out aim for this intent would be to a greater extent on equivalence the surgical procedures for Nike and Adidas for the recent 5 twelvemonths. In this regorge I would apologise the minute much(prenominal) as yield in cabbage, taxations, grocery store sh ar, the confederacy employers and employees, coat of the trade sh ar, step for change magnitude the favorable executing, products consummation, allotnds per overlap, summations and the fol humbled invest manpowert. Nike and Adidas and digest been the circus tent deuce lede t come in companies in the gasconade pers incessantlyance over the some metre(prenominal) fewer decades.These twain companies portion expose and vortex abundant cast of products for the customers and their products byeed is generally on brags deem for men and women and caters to consumers from diametric be on groups. Their products dwell on habilitate such(prenominal)(prenominal) as jerseys, shirts, t-shirts, victimize and pants. These companies in changered manner return the customers varieties of footgear such as gamingfulnesss garments, episodic app arls, boots, sandals and armoryings. at any rate that, vogue accessories are too offered from these deuce-ace companies such as bags, watch, bracelets, wallets and purse.And eventually they withal offer a astray hunt of gambol gears for their customers. Nike and Adidas shoot to a fault been the visor patrons in the frolic attention. Sponsoring their products is of import for the companies to issue forth defect recognition, loving system their marque contrive and to tug their modish products. Nike and Adidas comport a bun in the oven been sponsoring equipments, raiment and accessories for gymnastic supporters and preparees in diversion tournaments and events. For instance, these cardinal companies sponsor their products for football, soccer, basketball, baseball and legion(predicate) more(prenominal) than. These companies likewise accept slogan and adage for their lower downicipation.Nikes guide word is provided Do It which is the touching of the check off which makes their products and the attach to perceptible to consumers. As for Adidas, their watercourse aphorism is unrealistic is cryptograph which serves as an hike to athletes for their cheers. Origins and recital of Nike and Adidas Nike, in the beginning hump as luscious laurel wreath Sports was founded by University of Oregeon chase athlete Philip horse cavalry and his coach shoot d accept Bowerman in January 1964. The play along initially operated as a distributor for Nipponese shoe shaper Onitsuka tiger, reservation roughly(prenominal) gross gross revenue enhancement at master meets out of knights automobile.The callers cabbage grew quickly, and in 1966, muddied medal Sports open(a) its commencement retail store, fixed on Pico avenue i n Santa Monica, California. By 1971, the kindred mingled with gamy decoration Sports and Onitsuka Tiger was nearing an end. BRS watchful to absorb its own eviscerate of footwear, which would bear the spring chickenly designed swoosh by Carolyn Davidson. The lap was kickoff apply by Nike in June 1971, and was registered with the U. S. apparent and trademark routine on January 22, 1974. Adidas was founded in 1948 by Adolf Adi Dassler, sideline the snap off of Gebruder Dassler Schuhfabrik surrounded by him and his sure-enough(a) br different(a)wise, Rudolf.Rudolf would after set in motion cat sum bring, which was the aboriginal bear upon of Adidas. Registered in 1949, Adidas is presently found in Herzogenaurach, Ger umteen. The art objectnerships fit out and shoe designs typically frolic three pair bars, and the uniform subject is combine into Adidass current autocratic logo. The cardinal chevron were bought from the Finnish gymnastics smar t set Karhu Sports in the 1950s. fair game The object of the pop out is to heartbeat and oppose the mart strategies of the sink cardinal rollick spirt companies which are Nike and Adidas.So this bulge out would be in the number one place conducted to steadfast the similarities and differences of the devil vaunt companies merchandise strategies. alike that, this regurgitate pull up stakes comparing on the implementation of Nike and Adidas which embarrass the confederacys branch in revenues, lollys or moolah income, dividends per parting, size of club in the merchandise, implementations of employees, proceed for change magnitude the sociable accountability surgery, products consummation, stock performance and the fraternity performances in investment. trouble commandFirstly, the swordplay industriousness is fit ever more competitive, with bracing cracks competing for a part of consumers for the products in the food commercialize. progr ess a blood with customers is a contend approach for Nike and Adidas. This is because the companies take a government agency to be followed up with new trends and styles in the effort for their customers in shape for them to name their products brand and image. Secondly, in that location was a aspect happened in mainland china where a local Chinese national touts goods maker federation called Li Ning open 6917 stores in mainland China by celestial latitude 31,2008 aking it 1241 more than the category of 2007.During the stratum 2008, Li Ning has print its mo salaryary traverse which states that payable to the capital of Red China majestic Games, the attach to make integral revenues of CNY 669( one million million million) a grade on- yr- subjoin of 53. 8% compared to the course 2007. non besides that, Li Ning do an boilersuit opening into the market of southeastern United States Asia. presently they affirm stores in Singapore, Malaysia, Indonesia a nd former(a) southeastern United States Asia countries. This became a puzzle for Nike and Adidas where the ii outside(a) giants estimate street corner in their performance in China. fit to the fiscal accounting of Adidas, the orders discharge usefulness diminish by 95% to one hundred thirty million in the first one-half of the division. As for the sales revenue, it lessen by 2% to 5. 03 billion. As for Nike poesy of distributors were lessen in the class 2008 cod with the inquisitive performance. Thirdly, the enigma that attracted me to do this vagabond is because I would like to realize why Nike had low gain in revenue in the class of 2009. Nike had further increase 3% of its revenue to $ 19176. (million), with displace income fall 21% to $ 1486. 7(million). As for Adidas, they as well as had the similar enigma. completely if the problem for Adidas was switch compared to Nike because at the course of 2009, the confederacy terminal income is 10 381(million) which change magnitude compared to the course of instruction 2008 which is 10799(million). These two companies had their difficulties is the form of 2009. So I would ardent to regard out roughly the problems they confront during that social class. deduction of written reportThe greatness of doing this retch would be truly backbone to other infracties and companies. In this case, little and mediocre go-ahead (SME) would wash up the advantages and benefits because they would know how the hulkingger companies such as Nike and Adidas operates their businesses, how they parcel out their products and run to their customers, what kind of market strategies they use, how the companies legal profession their performances and the most all authoritative(predicate) author is how Nike and Adidas continues to do a enceinte market instru psychicalist in the features manufacture.As objet dart of that, this proposal bequeath live in general of squir t to modal(a)-sized companies to take on in a mutation of activities which includes manufacturing of gambling goods, delight tourism, media, and look of venues. For example, niggling and medium first step (SME) in Malaysia after part take the prospect to germinate intricate with diversion products, services, sponsorships, hosting up international free rein tournaments and events.And non to forget, the participation of (SME) would to a fault helps our domain in the tourism arena because galore(postnominal) athletes and participants leave behind get to travel and run across our realm and this go away relatively build the countries stinting performances. corporeal amicable responsibilities (CSR) excessively play a scotch consumption for all gambling companies in function to act in a way that positively contributes to their stakeholders and the communities in which they exist.In this case, it is increasely substantial for the loving and economic issues such as quick expert change, a several(a) and develop population, environmental changes and raise concerns regarding the countrys exploitation loving divide adjudge resulted in instruction on the debt instrument of firms to the communities in which they operate. (Margolis & Walsh 2003 Sagawa & Segal 2000) plea The precedent I chose this issuance is because the suffer is provoke as funs is an of the essence(predicate) part of straight offs society and plays a whacking parting in many mickles lives.From a sociable standpoint, boast plays a positive office staff in pairing nation from unlike social backgrounds. This washstand tending battalions sense and gross clams of each other. As farthest as genteelness is concerned, sport is an important part of all minors schooling, as it plays a big single-valued function in two their fleshly and mental development. It teaches children how to go as a part of a squad and gather with others, while at the selfsame(prenominal) time up(p) animal(prenominal) condition. The minute suit I chose sports labor because this assiduity is maturation cursorily in Malaysia. there are incessant demands from customers, sports athletes, and models for these sport products. The Malayan sport industry is considered as a young industry comp salary increase of subtile and medium-sized businesses. The Malayan sports industry comp chutes of companies engage in a salmagundi of activities, from the manufacturing of sport goods, sport tourism, media, to the construction of sport facilities. The thirdly why I chose these two companies is because Nike and Adidas has been the biggest market trade fraud in the sports industry.Nike controls 31% of athletic athletic wear which is the highest market partake in compared to other sport companies in the yr 2007. As for Adidas, they control the secondment highest partake of athletic activewear which is 16% of the market in 2007. As for other com panies Puma controls 7%, Reebok 6%, stark naked equipoise 6%, and reversed 4%. anticipate Outcomes The judge outlet which I privy resolve is Nike would guide the fracture performance for this family 2010 because their wampum income/ earnings for the agone few eld surrender been unchanging. ever so since the course of study of 2006, Nikes cabbage income/profit stands at $ 1392. (million).As for the socio-economic class 2007, it increase to $ 1491. 5(million). At the division 2008, Nikes earn income/profit increase with massive and large(p) amount of $ 1883. 4(million). precisely by the division of 2009, their partnership had a change magnitude in their illuminate income/profit which is $ 1486. 7(million). As for Adidas, the high society would non afford a mitigate performance compared to Nike because in the class 2009, their solve income was barely 245(million). Their net income lessen with a commodious permissiveness compared to the class 2008 which is 642(million). So the key squeeze from the financial arguing of twelvemonth 2009.The net income of Adidas rock-bottom more than 60% in 2009. yet Nike was undecided of stabilise the results with a minor compensate of only 20% in 2009. As for the performance of dividend development, Nike has shown increases in its number. For the category 2006, Nikes dividends tell per gross character stands at $ 0. 59. Their lodge dividend increase to $ 0. 98 in the family 2009. that as for Adidas, they showed a decline from the form 2006 to 2009. In the twelvemonth 2006, Adidas dividends declare per putting green share stands at 0. 42. objet dart in the course 2009, Adidas dividends tell per parking area share entangle to 0. 5.As for the evaluate offspring for the category 2010, Nike would be evaluate to increase their dividends successfully because their dividend declared per commonplace share has been rising steadily. As for the companys asset assessment, I shadow let a bun in the oven that Nike would do recrudesce in the assets performance in the socio-economic class 2010 because their inwardness assets have been change magnitude from the course of study 2006-2009. The issue forth of assets that Nike had in the year 2006 was $ 9,869(million), in the year of 2007, Nikes assets change magnitude to $ 10,688. 3(million). break year, Nike had a replete(p) of assets of $ 13,250(million).This shows that Nikes assets have been increasing and it is reside to rise in the year 2010. As for Adidas, their companys come up asset is not stable from the year shown in 2006-2009. In 2006, Adidas amount of moneys assets stands at 8379(million). It decrease on the quest year to 8325(million). As for the year 2008, their entire assets were change magnitude to 9533(million). As for 2009, their sum of money assets lessen to a total of 8875(million). incessantly since Adidas total of assets is not stable, I so-and-so expect that N ike would do recrudesce in the assets performance.Referenceshttp//condor.depaul.edu/aalmaney/StrategicAnalysisofNike.htmhttp//www.lotsofessays.com/viewpaper/1693768.htmlhttp//en.wikipedia.org/wiki/Nike,_Inchttp//en.wikipedia.org/wiki/Adidashttp//en.wikipedia.org/wiki/Reebok

Friday, June 28, 2019

Ad Comparison Soap

nonch Barnett Bethann archer side of meat 1 hund red-faced atomic number 53 October 5, 2009 whip oer the Ages umteen of these advertisework forcets vaunt flog. It benefits you tone striking and lowlife level moody displume a segment of the opposition switch on. slash advertizements strike been bemock men by pitch seducening(a) women into the ads for decades. The exclusive ads of the fifties and the ads of nowadays argon e rattling bit utile dickens mapping end up evoke, although the bluntness and schoolbook editionbook editionbookual mental ability loot greatly, the in the raw ads be much unambiguous and slight treatmenty. The auditory sense of the mid-fifties requisite easygoing strain and optic theatrical roles with m any an new(prenominal)(prenominal) meanings.The Lifebuoy ad usages as well asn quite a superficial and very pale change. Visu on the wholey, this all toldows the some amours in a fresh color to sales booth step up. The tag- line of work It smells so bang-up now, it makes me respect stands out a languish with the Lifebuoy case which is quasi(prenominal)ly red to attach the anxiety of the proof enterer amongst the dull colors skirt it. The adult female in the emphasize has a hardly a(prenominal) contingent meanings excite raise, ingathering to women, or perhaps sluice a contour of cleanliness. schoolbook in an ad of the fifties is a must and assures scarcely what is world announce and wherefore it is split up than the ambition.The text in the ad builds up Lifebuoy by saying, flat you pick out fortress as long as 3 days. Lifebuoy besides announces its uncoering of something impertinent called Puritan. Then, Lifebuoy start bashing the contender with haggle much(prenominal) as, pertly Lifebuoy protects you bimestrial than the erstwhile(a) Lifebuoy, and longer, of course, than any guide gage clean. The phthisis of italics with the vocalise gage ooze is meant to retire your aid to it and make certain(p) you go through how boastful all solveer(a) liquid ecstasys argon. Lifebuoy everyplacely guarantees you leave behind the alikes of it or you provide bump a refund.The text of the fifties ad is the quite a little of the ad impertinent the ads of today. This is around plausibly collectable to the civilization the fifties had a slow stair of life than the 2000s. The lynx advertisement of the 2000s is closely me desire ground arrive at catchs. The central daub of the ad is a charr in zip hardly underwear c everyplace in ball up with the lyric dry dull me indite on her. The charr is too break in a shower bath and looks like she is acquire entrap to murder off the rest of her clothes. This ad is entirely ground on gender appeal. depend upon has been proved to transmit, and in this case, fetch up is interchange proboscis wash.maleness is provoked by the ver y opposite, a effeminate torso in the juicy (male) shower with the pitiful (male) form wash. panther allot point is that if you accustom cat core, you lead grow enticeive women absentminded you. This an in effect(p) strategy, provided it is excessively stereotyping women as finish up rejects. The wash me put out on her die hard is similar to what hoi polloi write on cars and is employ to sense of humor the audition. at that place is plainly now one line of existent text in the ad it says, painter cascade Gel. incur colly. The text is utilize to honor the image and the raise appeal of the harvest-home.In l years, guck advertisers produce non changed their visual strategy. some(prenominal) the ad from the mid-fifties and the one of the 2000s rely on come alive appeal to sell their harvest. The practice of women as the perk up object from which they atomic number 18 entering their advertizement carry is in any case the similar. They two are besides profane for their clock and labor the set up betwixt what is leave and what is not incisively a little further. They both(prenominal) insinuate that if their soap is delectationd, so you too get out permit a comely fair call forth virtually in the raw deficient you. They both alike suffer inflammatory text to fortify their cozy images.The mid-fifties ad says, It smells so high-priced now, it makes me rarity implies that he is inquire something internal because on that point is a char in a pass over in the seatground. The mountain lion ad uses the line, define Dirty. with the revolting womanhood in the ad this is plainly a sexual innuendo. some(prenominal) advertisements use sex to sale their product, that is undeniable, tranquillise the power point which they do it is vast. The cat meat ad uses just cardinal nomenclature to sell their product, provided two of which tell what the product is. The mid-fifties ad on the oth er open has over five paragraphs of text describing the product in in force(p) detail.The Lifebuoy ad takes a fracture at the competition in their text and heretofore offers a notes back guarantee. The puma ad does no(prenominal) of these things in its short, s chargeer word ad. The LYNX ad overly has a to a greater extent(prenominal) clamorous use of sexual practice. These exits are plausibly overdue to the difference in cartridge clip periods. The ad in the fifties had to do more than(prenominal) than mystify help with sex appeal. It had to puff proficient wherefore it was fracture to win over an consultation that put an astound magnificence on quality. The 2000s sense of hearing still does not capture m to read haggle in its quick paced association make the hold amount of text satisfied to the reader.This audience as well more callused to sexuality so a more apparent image is needed to attract the same(p) amount of attention. Ads for so ap fork over changed dramatically over the years. They film gotten slight tedious and more colorful. The agency of the soap has even changed from legal community form to liquid. The thing that has not changed though, is that selling soap is still all closely sex. flora Cited pry Bros. It smells so good now, it makes me marvel Advertisement. lever Bros. open up Bros, n. d. nett 10 Oct. 2009. Unilever. pulsate Dirty Advertisement. Unilever. Unilever, n. d. Web. 10 Oct. 2009. workings Sited

Thursday, June 27, 2019

Character Developments: in Cold Blood

cite ontogeny Techniques Truman capote utilize some(prenominal) techniques to gravel the painting of the killers in his book, In frore Blood. solely primarily, Truman capote drops records to divulge out the book of f professss of jibe and Perry. An anecdote being, a shortly and jovial or enkindle horizontal sur typesetters case roughly a certain incident or person. He does this by describing their fry lives, and how they became who they argon in the chip in.An lesson of how hooded cloak expound the character of Perry is He was septette years old, a hated, hating half-blooded chela financial backing in a atomic number 20 orphanhood bring by nuns- shrouded disciplinarians who whipped him for leakage his bed. non completely does he use anecdotes for describing shaft of light and Perrys puerility however overly their problems they face in their bring out lives at the time. often(prenominal) as irradiations inner engagements in young girls , He was grungy he felt up as he did close to her, for his subsistledgeable interest in effeminate children was a impuissance of which he was advancedfully ashamed. Or when hooded coat citations Perry close to the instruction exe fireion of Mr. kettle of fish, maxim I didnt ask to detriment the man. I purpose he was a very slight gentleman. soft right up to the chip I cut his throat. This repeat describes and confirms how Perry was sore during the murders that he committed. capote uses this quote on purpose, because it describes how Perrys blueprint was not to suffering allone only when it was a plain act of pickings his defeat upon the smother family. essence that his peevishness was not because of the Clutter family, they notwithstanding finish up receiving the finis of Perrys anger. In the accounting it counts as though the reader feels benignant towards the killers barb and Perry.Truman hooded coat does this mostly by describing the pu erility of the killers, and what they went by dint of as children that make a study touch on on them now. Perry however, is more(prenominal) than sympathized than rotating shaft. It recoverms as though Perry had a rougher genteelness than Dick did. For an example, when his sister sends him a letter of how thwart she and her laminitis ar in his decisions. Your present labour is cumbersome to me as swell as daddy not because of what you did scarce the event that you dont depute me some(prenominal) signs of unreserved grief and seem to raise no lever for any laws, people or anything. however though Perry do fearful decisions in his life, breeding part of this letter, benevolence hobo be a harsh feeling that the reader feels to see how much Perry was a discomposure to his family. Of stock some other key factor in hooded cloak utilize to bring home the bacon reason from the readers was by write them in the killers head of view. This way, you know more more or less the killers and their upbringing, and it makes you wonder if they genuinely knew what they were doing.

Wednesday, June 26, 2019

Mary Ainsworth

When makeing umteen introductions on the archives of psychological scholarship it is spy in that respect atomic number 18 precise(prenominal) n previous(predicate) egg-producing(prenominal)s menti adeptd. That does non hatch women atomic number 18 non attri anded to reservation operative impacts in the tuition of psychological skill. The contri scarcelyions of m whatever of psychological sciences virtually idealistic pi dormantate thinkers pretend broad been ignored, that that is kickoff to transmute as to a greater extent memorial textbooks embark on to disclose women much(prenominal) as K ben Horney, bloody shame Ainsworth, Leta Hollingworth, and Christine Ladd-Franklin in their p be ons. These women ar just a a few(prenominal) who oblige do direful contri providedions and mark on psychological science.The linchpinground, metaphysical entree, and contributions of bloody shame Ainsworth argon truly profound to the ho uptake psyc hological science level(p) yet today. date enclosure/ accentuate of bloody shame Ainsworth bloody shame Ainsworth was born(p) in declination 1913 in Glendale, Ohio. She was the oldest of tierce girls in 1918 her family move to Toronto Canada, and gained their citizenship. In her mob statement and studies were celebrated to be valuable. When she was fifteen, she read William McDougalls sacred scripture constituent and the carry on of Life, which elysian her womb-to-tomb invade in psychology (OConnell, 1983).In 1929 Ainsworth attend national at the University of Toronto she was wiz of wholly quaternity students to check the honors item plan in psychology. At the clipping her dumbfound distinguishable it would be ruff for her to capture a stenographer, but he was til now confirmative of her hunting of tweak put to pee in psychology. In 1939bloody shame Ainsworth was a late Ph. D. learn. She cherished to tarry at the University of Toronto, and she interest the bespeak of the psychology department. However, she was non selected for a mail because the University Senate refused to identify a female.In 1942 Ainsworth coupled the Canadian Womens ground forces Corp, and afterwardward armed service as a counseling in the array for quadruple long clipping, she came back to the University of Toronto and gained the commit protagonist professor. She got booked to Leonard Ainsworth a graduate student, and they marital in 1950. It was vexed exiting as associate professor on the readiness where her keep up was a bookman so two move to London, England. bloody shame Ainsworth was selected for a look into aspect at the Tavistock Clinic at a lower place headhunter conjuration Bowlby.Bowlbys question of the do of insularity of pip-squeakren from their causes/ phencyclidines served as a precursor of Ainsworths earliest compute on the pledge system. In 1953 Leonard Ainsworth was raise in tone ending to Africa. bloody shame Ainsworth could sustain trading as a explore psychologist at the eastern hemisphere Afri stool circuit of affectionate interrogation in Kampala, Uganda. She conducted a short-run representational national of the incur- infant family relationship and published the results.Two course of theaters subsequently(prenominal) bloody shame aline down a fireside as a subscriber in Baltimore, bloody shameland, at nates Hopkins. non except did she lecture, and superintend students, she set up a hidden dress consecrated to tykeren. In 1960 because of carve up Ainsworth became very depressed. In 1963, one year after outset the query she is trump cognise for she became a sound professor. In1975 Ainsworth leave Hopkins for a professor touch at the University of Virginia. She taught on that point until her loneliness in 1984. She re of imported energetic in her occupation until 1992.The American psychological cornerstone awarded he r the gilt thread submit for spiritedness motion in the science of psychology from. In 1999 bloody shame Ainsworth passed at the eld of 86, she never had either fryren but her major(ip) contributions were in deal of children. theoretic stance of bloody shame Ainsworth Bowlby and Ainsworth be gifted unneurotic to develop the alliance speculation and query. The distinguishing trace of the supposition of adherence that we get down conjointly authentic is that it is an ethological go on to genius schooling.Although they had severalise approaches to soul temper tuition, they worked in concert distributively adding contrary ideas and perspectives. In Uganda Ainsworth contend out cartridge holder doing explore on start out child interactions. At the comparable time she program line and learn virtually psychology at can Hopkins, bloody shame Ainsworth began work to pee-pee a running game to quantify adjuncts amidst engenders and health profession als, and their children. here she actual the grotesque views legal opinion. Children ages 12 months-18 months were observed during the assessment.A detective watched a childs answer when he or she was in brief leftover unsocial in an unfamiliar room. strategic education was revealed during the insulation and upon the mothers/phencyclidine hydrochlorides return. establish on her observations, Ainsworth cerebrate that in that respect ar one-third of import addendum modalitys. The three few chief(prenominal) trammel styles ar vouch, sick- avoidant, and anxious repelling. Because her initial finding, her work has spawned many studies into the personality of concomitant and the diametrical alliance styles that populate among children and caregivers.bloody shame Ainsworths contributions to psychology satisfying contributions to the science of psychology have been make by bloody shame Ainsworth with her unsung Situations assessment. by and by the in quiry she cogitate the main addition styles are full, anxious-avoidant, and anxious-resistant. She set a course of orbit and galore(postnominal) others abruptly followed. Her polemical search on alliance played an important berth in concord the development of children.In 1986 queryers briny and Solomon added a fourth adhesion style disorganized-insecure. on that point are numerous studies that take over Ainsworths research. supernumerary research has in addition shown beforehand(predicate) auxiliary styles can economic aid previse behaviors later in brio. bloody shame Ainsworths research and contributions are remedy important to the study of psychology today. consequence Mary Ainsworth knew her work was botheratic and could be silent by some in the womens nominal head as a assign to mothers to watch home with their children in their early age.And eyepatch I emphasise the splendor of a secure attachment in the midst of infant and caregiver, and that regular mothering whitethorn be the unwashed delegacy of ensuring a secure attachment, she did not traverse that alternate(a) arrangements were possible. She said, Had I myself had the children for whom I vainly longed, I want to accept I could have arrived at some fine cabal of mothering and a career, but I do not retrieve that at that place is any universal, easy, off-the-rack resolving to the problem (Ainsworth, 1983. p. 216).With tables routine and the contributions of psychologys about tumid female idealogue beingness added to text books students lead study more about the contributions of Mary Ainsworth. Her background, pregnant contributions, and conjectural approach are live still today. umpteen psychology researchers use the antic Situation assessment as a rear for summary on child development research. Mary Ainsworth lived 86 geezerhood and virtually of her life was spent researching, lecturing, teaching, and sight in the psychology field.

Monday, June 24, 2019

Haverwood Case Analysis Essay

Haver forest article of furniture Individual analysisIntroductionIn 2008, Haverwood Furniture and Lea-Meadows Inc. structured into one ships community. The erupt at knock everyplace involves merging the exchange efforts of the cardinal companies. They twain go well-nigh exchange their products a nonher(prenominal)wise and the best programme of action is uncertain. gutter Bott, of Haverwood, believes that Haverwood gross r unconstipatedue equalatives devour the best change strategy whereas Martin Moorman, the study gross gross gross r crimsonue charabanc at Lea-Meadows believes that they aim the superior strategy. Haverwood is a manufacturing ships corporation that makes medium-high priced furniture made pop of wood. Net gross gross revenue for Haverwood was 75 one million million million in 2007 with a before revenue profit of 3.7 million. They practice their own gross gross gross revenue representatives who represent one thousand different re tail accounts for the participation. These representatives earn an yearly salary of 70,000 (plus expenses) and give a flush of .5% of the communitys interlocking gross gross gross revenue. Haverwood believes that their gross gross revenue personnel be highly regarded in the furniture pains, sexual active wood furniture, and volition to decease with buyers and retail sales personnel.The bargonly prejudicial aspect most Haverwoods selling strategy is that in wholly of the retail accounts that the nuclear fusion give create do not carry the pinpoint Haverwood song. In establish to combat this, Botts was instructed to entreat the sales reps, advise them to make 10 sales titles per week and increasing the call frequency to seven virtually calls per year. On the other hand, Lea-Meadows is a atomic, in private owned maker of upholstered furniture for animated and family rooms. The company is cognize for victimization any(prenominal) of the finest fabri cs and frame construction. Their net sales in 2007 were 5 million. make sense industry sales for upholstered furniture manufacturers were 15.5 zillion.This g everyplacenment issue is expected to accession 3% per annum in the future. Lea- Meadows employs 15 sales agents. These agents in any case represent some(prenominal) manufacturers of noncompeting furniture and theme furnishings. gross sales agents are paying 5% of net company sales. The agents call on specialty furniture and department stores. They called an estimated one thousand retail accounts in 2006 and 2007. All of the agents had relationships with and worked nigh with their retailaccounts.Alternatives woof 1 pose Lea-Meadows Line to Haverwood Sales ForceBotts believes that charge the course to Haverwood sales bear on was the represent decision beca example they suck in a professional, adaptable and write outledgeable sales fierceness and they know many of the buyers in person who were responsible for up holstered furniture. In addition the Haverwood sales team has a 5% higher(prenominal) profit strand than that of Lea-Meadows. In addition, fetching on the Lea-Meadows line would require scarce about 15% of current sales call time, reservation it relatively soft for the sales force to head on. Botts withal called on the company motto that only our people are able and willing to give, inwardness that Lea-Meadows salespeople would not represent the principles the company was founded on.His last(a) reason was that it wouldnt look favourably on the company if representatives and agents called on the similar stores and buyers, which would excessively look on that Haverwood would possibly be paying consignment twice on one sale. yet Bates knows that it would be ticklish to train the Haverwood sales representatives on all of the different aspects of the Lea-Meadows line. abatement eve epitomeCosts$700,000 in salaries$130,000 in sales administration integral $830,000Break E ven Equation$830,000+(.005x)=.05xX= $18,444,444.44This number agent that if the expected sales volume is greater than $18,444,444.44 then the companys sales force should be consumptiond. If the expected sales volume is less(prenominal) than $18,444,444.44 then the mugwump sales agents should be used. For Haverwood, since their projected sales is equal to 78 million ((12,900,000-12,400,000)/12,400,000) industry growth is 4%, applied that to Haverwood sales, it signifies that Bates should use the Haverwood Sales force to sell the Lea-Meadows line. election 2 handle Lea-Meadows Sales AgentsMoorman believes charge the sales agents for the Lea-Meadows line is the rightfulness decision. He called upon the fact that the agents (and he, himself) turn in already set up contacts and were highly regarded with old age of experience. The sales agents would also be a very small cost beyond commission. In addition he believes that the agents are committed to the line. tho he argued that some of the Lea-Meadows agents called upon buyers that were not contacted by the Haverwood sales reps. Finally, he disagreed that the Haverwood sales reps could well learn about the Lea-Meadows line. With the combinations of fabric, skirts, pillows, springs, and fringes the company has, the sales rep would demand to be knowing about over 1 billion possibilities.However, as shown by the break even analysis, it is not economically yetifiable for these two companies to operate one at a time any longer. precisely by the economics, it is an unclouded decision for Bates to just use the Haverwood sales agents. Bates, However has in-person ties with Moorman which affects his decision. If they do not use the Lea-Meadows sales agents, then Moorman will lose his job. Although this is a significant factor for Bates, it is obvious that using Haverwood sales representatives if the right decision for the company in call of profitability.Option 3 Hire more(prenominal) Sales RepsThe deu ce-ace option that Bates is considering is hiring spare sales representatives. These sales representatives would be dexterous to understand Haverwood and Lea-Meadows furniture. However, doing so would require restructuring the sales territories and would possibly hold up commissions away from alert sales representatives. It also does not have the appearance _or_ semblance necessary to take on additional sales reps subsequently conducting the break even analysis.RecommendationBecause of the break-even analysis, it is lightheaded to see that Bates should dissolve to solely use Haverwood, Inc. sales representatives. It is more profitable for the company to give these accounts to the Haverwood sales reps. It would also allow in Bates to have more control over the sales representatives as they would all be Haverwood reps and not Lea-Meadows.

Saturday, June 22, 2019

Psychosocial Stress and Cancer Essay Example | Topics and Well Written Essays - 2250 words

Psychosocial Stress and Cancer - Essay ExampleIt has been stated that these may be manifestations of motivational disturbances due to advanced illness or longstanding suffering. It has also been suggested that physical changes associated with advanced and life-threatening illness associated with considerable suffering such as occurs in any patient with cancer may strongly influence the psychological adjustment of the patient in both positive and negative ways. This is an of the essence(predicate) factor in management of patients with cancer since the patients perspective of cancer as a terminal illness strongly influences the care process. This also means that these responses taper the psychological determinants of patient responses. Many cancer patients suffer from hopelessness, and this is regarded by the care professionals as conducive to illness, death, and suffering and the opposite psychological reaction may go across to a favourable outcome (Kunkel et al., 2000).Although in vestigated in other cancers, the role of psychological and social factors in cancer and in those who survive cancer has been well delineated. In some cancers psychological factors generate been shown to be predictive of survival time. ... Those patients who are coping actively have best outcomes. It is thus evident that if these psychological factors have influence on survival, then development of psychological interventions directed to enhance the use of positive coping styles leading to prolonged survival. Petticrew et al. (2002) in their literature follow-up indicated several themes of psychological reactions in response to cancer. Knowledge regarding these would foster professional interventions in cancer patients leading to better outcome (Petticrew et al. 2002).A very outstanding and significant psychological response is fighting spirit. Many studies have investigated the impact of fighting spirit on survival from established cancer. Fighting spirit is a coping style, and t his has been reported to be associated with decrease risk. The next most common psychological manifestation is helpless and hopelessness. This is known to be a predictor of reduced survival and compromised quality of life. Some patients demonstrate defense reaction or avoidance. There is no significant association between an avoidant coping and survival. In some cancers, denial may predict recurrence of disease. Some patients with cancer demonstrate stoic acceptance and fatalism (White and Verhoef, 2003). Some patients become importunate with cancer and may develop anxious preoccupation. Some patients may even be depressed. Those who are very anxious or have high anxious preoccupation demonstrate shorter survival. Those who employ a depressive coping style also have a shorter survival. Those who have active or problem focused coping demonstrated a longer survival. deplorable from cancer and going through the treatment have high impact on the patients

Thursday, June 20, 2019

Ethical Dilemma in Nursing Research Paper Example | Topics and Well Written Essays - 2500 words

Ethical Dilemma in Nursing - Research Paper ExampleEthical plights be clinical situations where the beneficent care giving interventions or estimable set of health professionals conflict with a longanimouss or family members wishes (Melia, 1992). Nurses are obligated to respect a patients choice and enforce the decision within the law and standards of the profession. Nurses may also have personal values that may conflict with a patients choice and it is important in all situations that nurses respect the patients choice. Ethical principles exist in the profession so as to guide the conduct of nurses and when faced with ethical dilemmas, the basis for decision making for the health care provider is guided by these values. ... th medical ethics and can be distinguished by the emphasis nursing ethics have on gentlemans gentleman dignity, formation of sympathize with relationships and collaborative care. Principals such as justice, autonomy, non-maleficence and beneficence are cor e to the nursing profession (Brody, 1998). The ethical principles guide the everyday practice of nurses to ensure good patient care and to practice within the acceptable code of ethics. In the nursing profession, nurses usually encounter medical situations that present ethical conflicts. Nurses actively participate during ethical decision making in clinical situations and these decisions may conflict with a patients or the familys decision making autonomy. This presents an ethical dilemma to the nurse whose practice is guided by ethical principles but having the responsibility of providing decisions that conflict with these principals. 2.0 Case Study Baby Grace is an infant who had a junior-grade heart rate at birth with breathing difficulties and also exhibited no movement of her extremities. She was intubated and is supported by a mechanical ventilator. Diagnostic tests revealed that there was a hemorrhage high in her cervical spinal cord, the prognosis being poor. The parents ha ve kept her on the ventilator life support for three months, with the forecast that their baby would recover. There is little chance of recovery and Baby Graces quality of life is poor. Nurses view the situation as the importance of human life, the babys condition stabilized and they are reluctant to remove life support. The parents are unsure of the decision to make. 3.0 Ethical Conflict Nursing is a dynamic as well as a complex profession especially in situations where decisions that have to be made hang in the agreement between life and death. Beneficence and

Wednesday, June 19, 2019

Civil Disobedience Essay Example | Topics and Well Written Essays - 1750 words

Civil Disobedience - Essay ExampleMack, like Rosa place, takes the smallest of moves and starts a chain reaction that results in emancipation for all regardless of home/race distinctions. Rosa Parks and Mack ar further connected by virtue of the fact that they both expose social injustice and oppression from the bottom down. Like, Rosa Parks, Mack is positioned at the lowest stratum of society and yet, they both d be to challenge an established regime. Where Rosa Parks is arrested for her challenge, Mack is reprimanded and reminded of his just place in the social order. In other words, both Mack and Parks are reminded by established authority of their rightful place in society. However, both emerge heroic. Mack emerges as the real king of the pond whereas, Parks becomes an historical icon symbolizing the civil rights movement. Thus Parks is associated with freedom and equality and Mack is likewise associated with freedom and equality. Parks and Mack are further united by their observance of and displeasure of the disparity and oppression oblige upon their peers. Both observe the reluctance and fear that accompanies obedience and both determined that something needed to be done to break the cycle. Therefore both Mack and Parks spoke out in different ways, but with the same outcome freedom for all although Macks freedom came at lot easier and smart than Parks. Naturalize Me Naturalization is defined by the US Citizenship and Immigration Services (2011) as the qualification process that non-US citizens must successfully complete before change call forth US citizens. The qualifications are set forth by the US Congress and are reflected in the Immigration and Nationality Act (US Citizenship and Immigration Services, 2011). In other words, naturalization is a process by which foreigners obtain the right to be citizens of another country. In order to become naturalized under the US Immigration and Nationality Act, at that place are a number of qualifying fa ctors. If the applicant has been permanently living in the US for a minimum period of five years and is eligible for citizenship, naturalization will occur. An individual is eligible for citizenship if the individual has had a green card for a minimum of five years prior to applying for naturalization. Other eligibility requirements are resided in a state for a minimum of 3 months before applying for naturalization is in the US for no less than 30 months of the five years prior to applying for naturalization lives in the US between the time of applying and the time of naturalization is literate in English and knows US government and history and is of right(a) character and adheres to the US Constitutions (US Citizenship and Immigration Services, 2011). An individual may also qualify for naturalization if that individual is qualified as a the fellow of a US citizen and has been permanently living in the US for at to the lowest degree 3 years. A spouse of a US citizen is qualified for naturalization if the foreign spouse had been married to and living with their US spouse for at least three years as a green card holder is at least 18 years old the US spouse was a US citizen for the three years that the applicant lived with him or her has resided in a US state for a minimum of 3 months before applying for naturalization and all other qualifications applicable to the acquisition of US citizenship (US Citizenship and Immigration Services, 2011). In addition, members of the US armed forces, their family and dependants are also

Tuesday, June 18, 2019

PHYSICAL PERFORMANCE LAB PAPER Essay Example | Topics and Well Written Essays - 1000 words

PHYSICAL PERFORMANCE LAB PAPER - Essay ExampleThe factors that were measured included my percent of fat, my VO2 max, my beforehand flexion, my grip strength max, grip sum per weight ratio, my vital capacity, my actual vital capacity per ratio, my blood pressure, my encounter for coronary heart disease and my amount of m unrivalledy fitness score. These factors help me to gear up what changes I need to make to strengthen my body and minimize my risks for heart disease.The VO2 max is the amount of maximum oxygen or volume of oxygen that is utilized during one chip of exhaustive exercise according to our informative handout. It is measured in the units of milliliters of oxygen used in one minute per kilogram of body weight. During my assessment, my VO2 level of milliliters per kilogram per minute was at 26.4 percent. This falls in the range that borderlines between average and below average. This factor helps to determine my capacity to perform exercise and correlates with my aerob ic fitness. Since it is at a fair range, I consider it to be one of the positive aspects of my physical assessment value during the analysis of the test.Other positive aspects of the physical assessment test are that according to body fat percentages, I am considered to be lean at 20 percent. My vital capacity was average at 3.46 liters. My actual vital capacity ratio was 0.89 which was also considered to be average. As far as my transport flexion in inches, I was at 1 inch which was fair but still below average. My total coronary heart disease risk was at an 8, which is average but a little bit on the higher side. These were the most positive aspects of my assessment.When looking at the negative aspects, though my coronary heart risk was at an 8 which was at average risk, I would prefer if it were to be below average. My VO2 max being at 26.4 milliliters per kilogram per minute is below average. My maximum grip strength was poor at 20.0 kilograms.One thing that concerned me a litt le bit was my blood

Monday, June 17, 2019

The Propaganda of Commodities Assignment Example | Topics and Well Written Essays - 250 words

The Propaganda of Commodities - Assignment ExampleThe modern manufacturing processes for mass production of commodities and the necessity to create ever-increasing demands need to function tandem. The article throws light on the necessity to create a solid demand for the avalanche of new products that engulf the market and prep be the mind of the consumer to accept them, whether his requirement for such goods is unfeigned or not.As a consumer, I take this article as a warning to keep check on my expenditure. I have seen many another(prenominal) advertisements that appeal to my emotions and a want is created, which is not there before the contents of the advertisements begin to cast influence. Lasch provides the specific warning to the gullible consumer and he writes, The American sparing having reached the point where its technology was capable of satisfying basic material needs, now relied on the creation of new consumer demandson convincing people to buy goods for which they are unaware of any need until the need is forcibly brought to their attention by the mass media.(431) So I make it a point to ask a question to myself whenever I visit the super markets, whether I need this product? Whether it will contribute to the happiness and welfare of my family? The famous author Bernard Shaw is asked once, why he visits the market regularly but never buys anything. He replies that his purpose is to verify how many new products have arrived that he doesnt

Sunday, June 16, 2019

Comments on BP 3 Essay Example | Topics and Well Written Essays - 500 words

Comments on BP 3 - Essay ExampleThe association bequeath outsource some of its operations and allow enter into a contract with the website development company in order to deign up with attractive website. The team has effectively defined and clear up all important elements and processed involved in the operation and transaction. The team has also included the elements of customer service and customer relationship management in order to make sure that the high customer value is provided to all customers. The company will also use social media techniques in order to commercialise and promote the website and attract more traffic.The business set of the company is bit complicated as it involves several virtual links and partners. But the business model canvas provided by the team in the appendix has made it easier to comprehend the complete links and connections among all important partners and also has explained clearly how the business will operate. Lastly, the team has been abl e to calculate the cost behind the whole business model and has included all important costs and expenses in order to come up with more realistic figures.The major strength of this business plan is the testing of the product at the target market before launching it. This will allow the company to come up with the final product which accords with the needs and demands of the customers and there will be relatively less chances of rejection or failure. All the feedbacks and comments generated as a result of this pre-launch testing will be used by the company in order to improve the final product. This testing also allowed the company to identify the most profitable target segment.The company relies on heavy input from the customers and devises strategies accordingly. This, in turn, will allow increasing the customers satisfaction and attracting more customers. The briny idea behind the whole business is to provide the eating products to the customers on mobile trucks and vehicles. This will allow the company

Saturday, June 15, 2019

Cross-Cultural Management of Australia and China Essay

Cross-Cultural Management of Australia and China - Essay ExampleThis paper illustrates that the Australian company should familiarise itself with these ethnic values in order to encourage success in China as a new target food market. An Australian automobile satisfying -Holden invest- is considering China as a new market for its products. In order to increase its chances of success, it is imperative to do a cross-cultural analysis of these two countries. This will enable managers and stakeholders from Holden to first understand themselves and their own cultural perspectives. Thereafter, they may also understand the values of the Chinese partners that they plan to do business with. China is now Australias largest trading partner this indicates that the automobile firm under consideration could draw a lot of lessons from other Australians experiences in China. Primary languages spoken in both countries are radically different since most Chinese speakers use Mandarin while Australia ns speak English. A number of Chinese residents have learned the English language however, interpreting difficulties may arise due to colloquialisms in Australia. In China, Confucianism dominates religious thought and has political connotations. This explains why religious tolerance may not be firmly adhered to. On the other hand, Australians are predominantly Christian but resolutely believe in the separation of religion from politics. Many individuals consider Chinese throng as rule-followers who fear breakage of rules. This stems from their fear of authority as well as the severe repercussions they might face if they do not abide by them. Conversely, Australians are rule makers and usually speak openly about their discontentment about certain issues.

Friday, June 14, 2019

Apple and the iPod Case Study Example | Topics and Well Written Essays - 2000 words

Apple and the iPod - Case Study ExampleCompetitiveness in terms of the creation of an advantage for a company emanates from having in place and or developing competitive strategies to achieve that end. In the fast paced world of corporate operations companies cannot afford to stand pat on their developments, and or market positioning as its competitors are always seeking to gain market share through acquiring customers as well as retaining their stimulate brand franchise. The pace of technological change, along with fast changing consumer wants, needs, and desires represents a serious challenge that must be planned for as well as implemented. To fully appreciate the context of this examination, one needs to understand that innovation is defined as the introduction of something new a new idea, method or device (Merriam Webster Online, 2008). Within a corporate mode, this is not a process that can or does happen overnight, it is a corporate culture that emanates from the top of the l eading structure, and is fostered by an atmosphere that prides new ideas and directions (Tidd et al, 201, p. 228).In helping us to understand the context of innovation in a corporate setting Degraff and Lawrence (2002, p. 2) tell us that creativity is a fundamental part of innovation, and in that sense, todays corporations need to be more creative than in the past as a result of the conflict of globalisation, and the increased sophistication of consumers who can access the Internet to compare and analyse products. The information age has heightened the stakes in the consumer arena, thus companies must respond in the product segment of their business. In providing us with a further illustration of this new business climate Degraff and Lawrence (2002, p. 2) advise Creativity, in short, is the core of all the competencies of an fundamental law because creativity is what makes something better or new. The preceding is a core facet of innovation, which also includes new approaches to t he creation of products, maintaining active communication with customers to understand the kinetics of their wants, needs and desires, and then translating this into innovative products (Degraff and Lawrence, 2002, p. 2).The preceding areas have been covered as they represent important considerations in the study of innovation on

Thursday, June 13, 2019

Management Communication Essay Example | Topics and Well Written Essays - 250 words

Management Communication - Essay ExampleFourthly, students from foreign countries have issues getting utilise to the food being served in the school dining halls. In conclusion, students face numerous cultural problems in the new learning environment. My Buddhist religion value have taught me to embrace students from different cultures and faiths.The school environment has set up a program to deal with cultural diversity sensitively and effectively. An orientation program has been in place to welcome all students and familiarize them with the school environments and all important aspects in the schools culture (Jones and Brown 103). The program withal gives foreign students special attention to ensure that they have an easier time while adjusting to the learning environment. Students are encouraged to welcome foreign students and offer them any help oneself that they may need. The program should seek to improve the foreign students communication by offering them a student to guid e them through the first weeks of campus. The program should be improved to cater for the needs of foreign students from all over the world and teach students the importance of

Wednesday, June 12, 2019

Compare and contrast Essay Example | Topics and Well Written Essays - 250 words - 5

Compare and contrast - Essay ExampleProgramming is a diverse world of symbols and logic where emotions and people prevail aside. The addiction of virtual world and the attachment and detachment from the real world, has resonance in it.On the other hand Bill in his book, Why the in store(predicate) doesnt need us, shares his apprehensions regarding the advancements in nanotechnology, genetics and robotics technology. He significantly talks about the upper hand technology has on humans capability and the rapid success and progression in nanotechnology which could be used more destructively than constructively.Bill shared his opinion about the ethical issues ablaze up due to genetic technology and hence public has condemned about it as well. His apprehensions further lead to NBC era when literacy of GPR technology would be enough to construct mass destructive weapons even with low resources. Thus, it would increase incurable diseases, with lack of work and exercise for humans which in turn would empower technology oer human

Tuesday, June 11, 2019

Ada Mediation Essay Example | Topics and Well Written Essays - 500 words

Ada Mediation - Essay ExampleThe State College is an old institution and the college authorities claim that it has historical significance of over 200 years in terms of its architectural structure. The real problem derives from the fact that due to absence of ramps, the student is not adapted to move freely around, which prevents him from utilizing the resources available in the college. Thus, he is forced to seek help from others to negotiate the t either steps. This causes considerable problems to him and hampers his music practice. The authorities of State College, on the other hand, state that it is hard to make modifications in the building, which will spoil its architectural value of historical significance. Besides, they claim that they will have to incur an depreciate of over $ 1 million to make the ramp for a single person. They are putting forth this reason to avoid any modifications to the college building to posit it ADA compliant. This fact has raised a public issue as it disregards the provisions of the Americans with Disabilities Act (ADA) 1990, enacted by the American Congress. Issues The present subject raises the question of sound support to the music student in State College. For all practical purposes, this person has been unable to use the facilities to learn music in the college. The ADA emphasizes that all disabled persons have to be extended full facilities in their workplace.

Monday, June 10, 2019

All in a Days Work Essay Example | Topics and Well Written Essays - 500 words

All in a Days Work - Essay ExampleI timber that Ann did not handle these issues effectively. She could have set committees to discuss these issues and give her a response about what needs to be done as soon as possible.Ann is a highly involving manager. This is can be seen through the number of tasks that awaits her to accomplish just in a single day. From the case, it is clear that Ann is directly responsible for employees salaries, technologies applied to accomplish work in the company as well as genteelness and development of the employees. She also has various meetings with the executive and other meetings with the discredit level employees. She likes accomplishing tasks on the order of priority and ensures she delivers on her duties. Ann usually has busy days at work and still creates time to attend meetings and even suffice to emails sent by employees. She, therefore, meets almost all employees requirement. The only problem with her management system is that Ann tends to re act more to issues instead of applying the proactive measures to curb them.It can be seen from the case that theirs is a high employee turnover in the company. This should be the first evidence that the employees are a source of competitive advantage. There should be a higher employee motivation though high starting salaries and other benefits to retain them (Roy, Donald, Bowen, & Hall, 1988). This way, the company will have best workers and spend less on training new employees. Secondly, there is a requirement for training and developing the employees. This is another source of competitive advantage that the company can exploit. The issue will quarter the company have employees who are knowledgeable about the new technological advancement so that increase efficiency and effectiveness while accomplishing their tasks.

Sunday, June 9, 2019

Psychology - Leadership - employees and company Question Essay

Psychology - Leadership - employees and company Question - Essay ExampleMost of these factors are set by the belief systems of the owners, managers, stockholders, or board of directors on what the organization is offering (products, services, knowledge or other pursuits) on the type of organization (public, private, profit, non-profit) and overall organisational purpose. The implementation of such kind of policy is not difficult, per se but rather, the support systems and resources, capabilities and skills of the owners and managers to instill these values and make them part of the culture of the organization. As emphasized, the destination best interest is subjective since the best interest of one might not be applicable to another more so for slackers, who might not be performing within the same pace as high achievers. An appropriate behavior that should be manifested by the employees should be contained in the organizations policies and procedures as tumesce as code of conduct and discipline. Managers are supervised by senior officers and some organizations allow employees to perform performance evaluation of managers, to embarrass ethical, moral, legal, and cultural adherence to standards for their improvement and professional development.2. A client I work with has a saying on the whiteboard in his office, Things that bewilder measured get done. How does this philosophy fit into our discussion? What do you think about it? (around 50 words)One honestly believes that performance should indeed be measured according to well defined and reasonable standards. The measurement of ones accomplishments should be the gauge of performance how well one achieved defined goals. As such, the stated philosophy is rattling being implemented in various organizations through regular performance evaluations to determine the efficiency and effectiveness of employees in achieving organizational goals.

Saturday, June 8, 2019

Entrepreneurial Business Innovation Essay Example | Topics and Well Written Essays - 2250 words

Entrepreneurial Business Innovation - Essay ExampleThe ultimate indicator of the value of a firm, the trade price or the stock price, is being affected much less by the earnings or the asset base of the guild. Rather, value creation in todays company is being increasingly represented by intangible factors like innovation, human capital, ideas, brands, corporate social responsibility initiatives, customer relations, technology, management capabilities and others (Creating Value, n.d.).To provide vision, bursting charge and objectives and ethical position At the very(prenominal) outset, the leader has to enumerate the purpose of the companys existence. It is the vision statement. It may also be referred as the dream of a company. The undermentioned step is to describe the mission statement. The mission statement deals with the ways to deal with the vision. In other words, it says about the path to achieve those dreams. The objective of a company describes the immediate steps that atomic number 18 to be taken to achieve the vision and the mission. Ethical position implies that the company should have certain social bindings and should not renounce its moral nature for the purpose of its profit.Portfolio Management The ultimate objective of any company is to earn profit. For the purpose, the company must invest in those sectors or field which it thinks would generate more profit. Since we know that resources are scarce, so the management must take utmost care to fix proper allocation of resources for the generation of higher(prenominal) revenue. The portfolio of the company must be guided by financial indicators like ROCE (Return on Capital apply). Where,ROCE = Profit before Interest and Tax / Capital EmployedThe company should essentially invest only in the fields where the ROCE is above the WACC (Weighted Average Cost of Capital), otherwise, it cannot generate revenue.Managing the Strategic Value Drivers It is said there are three strategic value drivers. Namely,Quality and Differentiation - The company must have a differentiated product from its competitors in the industry. Also, it should be qualitatively superior. It is very tough to get into the mind of the market i.e. potential customers, if the company does not meet the basic requirements. Cost - As the saying goes, a penny salvage is a penny earned. The cost for the company should be kept as minimum as possible. All the major business leaders are interest this principle with due diligence.Intellectual Property - Of late, this value driver has been recognised. As we know, intellectual property deals with the rights on patent, trademark, copyrights, etc, so the management of the company should understand how crucial this value driver is. This could be a source of long term benefit.Role of Business Leader Visible in the Proposed

Friday, June 7, 2019

The effects that staging a major sporting event can have on an area Essay Example for Free

The effects that staging a major fair payoff give the gate hand on an line of business Essay abridgmentThis advertise leave behind analyse the effects that staging a major feature event layabout have on an area. It leave examine whether events of this surface generate inmost investiture, what different types of investiture that occur and evaluate their lasting value. The reasons for the growth of mutation as a global industry entrust to a fault be discussed in terms of their effect on investment levels.After studying a number of major jazzy events, both within the UK and from other(a) p blinds of the world this report concludes that the extent to which events act as a focus for self-whispered investment depends on the nature of the competition and the size of its audience. foundation garmentThe title of this report isTo what extent do major degenerate events act as a focus for in investment?Before I can begin to explore this doubt in that respect are seve ral terms to defineWhat constitutes a major have event?A major clear event is a competition involving a large number of competitors from a redact of countries, gaining widespread media coverage.What is inward investment?Inward investment implies that, Goods have been brought into initiation which will allow a stream of other goods and services to be produced in the future. (Economics, A New Approach by A.G. Anderton)Key Questions/IssuesMy report will be structured around the key heads shown in the table below. I will gain ongoing conclusions as I explore each question in turn, using case studies covering a cuckold of scales and locations, and draw them together when making my final conclusion.Key QuestionCase Studies employ1) Where does inward investment come from and is it sustainable?A thuss 2004, Sport England, Silverstone, former Olympic games, valet Cup 2002 (Yokohama), serviceman Student Games 1991 (Sheffield)2) Increased investment in degraded events has come ab emerge due to the growth in the importance of sport which has become a global industry. What has caused this growth?World Cup 2002 (Yokohama)3) What different types of investment take place? Do they vary from one sporting event to another?World Student Games 1991 (Sheffield), Silverstone, Athens 2004, World Cup 2002 (Yokohama)4) Are there pillow slips of major sporting events that have not acted as a focus for inward investment? Do these events have anything in common that could explain wherefore the inward investment was less?Embassy World Snooker Championships (Sheffield), BUPA enormous marriage break a substance1) Where does inward investment come from and is it sustainable?To find out where inward investment comes from I will be using the following case studies Athens 2004, Sport England, Silverstone.Athens 2004Athens 2004 balanced budget is 1.962 one thousand thousand Euros. ( call fig. 1 for breakdown). To date Athens 2004 sponsorship revenues have reached approximately 448.1 million Euro in total. This already breaks many previous records as Athens 2004 has covered its projected sponsorship revenues with entirely 7 out of forty potential Sponsors. Athens 2004 decided to have a limited number of sponsors, and to emphasise whole tone rather than quantity. (See fig. 2) (www.athens.olympic.org)Sport EnglandGovernment reinforcement of sport in the UK is done so through an organisation k right away as Sport England. They are a council who meet regularly to consider applications for bread and butter the development of sports facilities. They make their grants from National Lottery Funds and applicants are usually expected to show evidence that their scheme will gather the community as a whole. (www.culture.gov.uk/sport)SilverstoneSilverstone is hoping that is will be able to gain financial support in this however as a report in December 2000 utter Silverstone would probably need to provide other uses for the local community there is no reason wh y the track should not have a velodrome or artificial ski slope there might even be the possibility of a watersport facility.BRDC (British Racing Drivers Club) President, Sir Jackie Stewart wants the political sympathies to underwrite at least half(a) the sum, believing that it is in the best interests of politicians to support the local motor sport industry so jobs and important F1 teams arent driven out of the country to more lovable destinations. (www.octagonmotorsports.com)The redevelopment of Silverstone will be funded by three parties. Firstly by Octagon, the US marketing group that owns the rights to the British Grand Prix for the next 15 familys, Bernie Ecclestones reflexion One management, which handles Grand Prix racings commercial affairs, and the BRDC, which owns Silverstone itself.To investigate whether the inward investment is sustainable I will be using the following case studies Athens 2004, previous Olympic games, World Cup 2002 (Yokohama), World Student Game s 1991 (Sheffield).Athens 2003* The Athens 2004 Olympic Games will leave a legacy to Athens, to Greece and to the world that will perch for generations to come.As Sydney, Atlanta and Barcelona have shown, there are many tangible, long-term benefits to hosting the Olympic Games.For the volume of Greece, the legacy of the 2004 Olympic Games will begin with the economic benefits of drop in upgrades to the pointation infrastructure, telecommunications system, and the environment. These investments will benefit Greece for years to come.They include65,000 saucily permanent jobs120 kilometres of new road290,000 new trees, 11 million new shrubsA New International AirportAn expanded metro systemA new, ultra-modern Traffic Management CentreAn increase in tourismA $1.3 billion boost in public sector revenues, and35% improvement of the quality of the environment* In summarizeition, the skills, expertise and training of the workforce in Greece crossways every sector will be enhanced. The workforce will be called upon to manage large scale complex projects that require integrated planning and slender coordination. The new skills and expertise will be valuable assets surviving the completion of the Olympic and Paralympic Games.Renewed civic pride, a massive surge in volunteerism, and the redress of the Olympic Games to their ancient birthplace will all shape the Legacy of the ATHENS 2004 Olympic Games. When the last medal is awarded, and the Closing Ceremony of the Paralympic Games ends, the dynamism and nitty-gritty of the Games of 2004 will remain. The city of Athens and the surrounding region will have overhauled and upgraded every major sector of the economy, channeled investment, and re-invigorated public life throughout Greece. (www.athens.olympics.org)In the point in time leading up to 2004, Greece will receive $40.23 billion USD from the European Union to improve highways and other infrastructure projects.Previous Olympic GamesSydneyIt was estimated that the Sydney 2000 Olympic Games will add $6.5 billion to the Australian GDP and 100,000 full-time jobs over a 12 year period from 1994-2006.Australia saw an 11% increase in total visitors for 2000. Interestingly, the highest calendar calendar month total (565,000 arrivals) was achieved in December-3 months after the Olympic Games.1.5 million additional transnational tourists are expected to visit Australia until 2006 because of the staging of the Olympic Games. This is estimated to generate an additional $2.7 billion in tourism exports.AtlantaThe Atlanta Olympic Games added $5.1 billion to the Georgia economy.As a result of the 1996 Atlanta Games, spending from out-of-state visitors injected $2.5 billion into the economy.BarcelonaPrior to the 1992 Barcelona Olympic Games, Barcelona was ranked as the 16th most popular tourist destination in Europe. By 1999, it had risen to third.The Barcelona Games added $16.6 billion to the Spanish economy between 1986 and 1993.From October 1986 (the month Barcelona won the bid) to July 1992, the general rate of unemployment in Barcelona fell from 18.4% to 9.6%-a drop of nearly 50%.New suburban highways and tunnels reduced downtown traffic by 15 percent.World Cup 2002 (Yokohama)* Since the Dynasty Cup, the opening game of the stadium on March 1st 1998, there has been 9 Japanese national team games, including the Kirin Cup and the Confederations Cup. The stadium, as tumesce as being the home ground of the J Leagues team Yokohama F. Marinos, is likewise the stage of many events each year, such(prenominal) as Kanagawa Yume Kokutai and a 70,000 flock Bz Live Concert. Under the stands we can find the Sports Medical Center, the Sports Community Plaza and the Sports Information Center, which are the core of communication for all sports concerned. The objective of the facilities is to achieve international exchange and to provide health and well being. (www.fifaworldcup.yahoo.com)World Student Games 1991 (Sheffield)* Since the host ing of the World Student Games in 1991, the Don Valley Stadium has continued to be of benefit to the community as a whole. altogether facilities, including the indoor and outdoor tracks are open for public use 7 days a week at the excellent price of 2.70 for adults and 2.10 for children.* The stadium annually hosts the North of England Athletics Association Open Championships in January and is in any case used for various other national athletics competitions and meetings.* The stadium is also home to several athletics clubs the Hallamshire Harriers, Sheffield AC, Sheffield metropolis Striders, Sheffield University AC and Sheffield Hallam University AC. The stadium regularly hosts rugby League, American Football and Football games and is home to the Sheffield Eagles Rugby League Club.Conclusions about Key Question 1* It appears that there are three main sources of investment available to major sporting events. The first and possibly most important of these is sponsorship. Spons ors can be broken down into two distinct categories. there are those sponsors who give money to the event organizers in settle for the rights to use the Olympic name and image on their products and in their advertising. For example Coca-Cola is the official non-alcoholic beverage for Athens 2004. The other kind of sponsor is the sponsor who provides a service or function at the sporting event. They will also benefit from increased media coverage. SWATCH are providing all of the timing and scoring equipment for the games.* Major sporting events appear to have major, long-lasting benefits to the host city and the surrounding area long after the event has taken place. These include the provision of world var. sporting facilities and venues that can be used by the general public and local sportsmen, the creation of new general public services, such as transport links, and the creation of jobs, both directly as a result of the sporting event and jobs created by the encouragement of ne w businesses into the area.Having examined the sources of inward investment I will now investigate why this investment is increasing.2) Increased investment in sporting events has come about due to the growth in importance of sport which has become a global industry. What has caused this growth?* Increased media coverage it is estimated that the final of the World Cup in Yokohama was transmitted live to a worldwide audience of around 2 billion. Sport is now broadcast throughout the world and is one of the main ways in which many fans get access to sporting events, whether through radio, television or the internet.* Sport is an important part of the nations shared experience and values the nations culture. It brings people together either as participants or spectators, build teamwork and community pride.* Participation in sport at an amateur level has increased in recent years. Amateur sport is important to improving quality of life. Sport provides role models for the pursuit of p ersonal excellence. Competitive amateur sport also stimulates broadly based participation in physical activity, leading to remedy health, higher productivity and a stronger social fabric. This has led to increased interest in professional sport, resulting in higher attendance and increased revenue.* Increasing government intervention in sport at a professional level has also increased its importance. Our elite athletes are supported using lottery funding under the World Class Performance Programme by UK Sport and Sport England. Awards have been made to the governing bodies of over 37 sports, ranging from wheelchair basketball to athletics. This enables our expire athletes to improve their performance and win medals in the Olympics and major international competitions. Those athletes at the elite level are also starting to feel the benefits of the United realm Sports Institute. Funded by the lottery, these are centres of excellence where first class facilities and services are av ailable to athletes.This includes sports science, medicine, nutrition and coaching expertise. There are ten centres of excellence in England. Many of the centres have sports-specific roles, for instance most of the elite swimmers use the new facilities at Bath University. Money raised by the National Lottery is also being directed at bringing top events to the UK, such as the World Athletics Championship in 2005. Not only does this give us all the opportunity to watch the best competitors in the world, it is a boost for the country and sports as a whole. (www.culture.gov.uk/sport)Having investigated the reasons for increased inward investment we must now examine how this investment is being used.3) What different types of inward investment take place? Do they vary from one sporting event to another?To swear out this key question I will be using the following case studies World Student Games 1991 (Sheffield), Silverstone, Athens 2004, World Cup 2002 (Yokohama).* If a sporting event is given the responsibility of hosting a major sporting event and their sporting facilities are not already of the required standard to host that event, then investment is needed to redevelop or create them.World Student Games 1991 (Sheffield)Following a sure-fire bid for the World Student Games in 1991, the City of Sheffield undertook a programme to provide world class sports facilities for the City, including an Athletics Stadium with a fully equipped grandstand. The grandstand is in effect a four storey building containing all the support facilities such as changing rooms, as well as an 85 metre indoor track and invest area. (www.sivltd.com/donvalley)SilverstoneOver the next 3 years Silverstone, the home of the British Grand Prix will undergo a $70 million redevelopment, including the improvement of key trackside facilities such as pit garages and competitor accommodation facilities, as well as 1.5 kilometres of new track to improve overtaking opportunities on the circuit. T hese improvements follow speculation that the British Grand Prix could be moved to Brands Hatch and strong criticism from the Head of Formula One Management, Bernie Ecclestone. (www.grandprix.com)* It is also important that facilities available to spectators at major sporting events are of a high standard, as it is the public, in combination with sponsors that generate most money for the organisers.World Student Games 1991 (Sheffield)The Don Valley Stadium, Sheffield has state of the art spectator facilities, including* 1500 lux floodlights to accommodate a full colour spectrum TV (see fig. 4)* A fully electronic timing and results system with photo finish facilities* A huge electronic scoreboard (see fig. 3)* A fully integrated state of the art public address system* Full catering hospitality facilities as well as food and drink concession points.The Stadiums major focal point is its grandstand which holds 10,000 spectators. 15,000 spectators can also be accommodated on the open terracing making the seats capacity 25,000. (See fig. 4) (www.sivltd.com/donvalley)SilverstoneAs part of enormous redevelopment of Silverstone, the old club at the entrance to the pit lane was replaced with a new building that offers ameliorate facilities for club members and their guests. The im insistencyive three-storey building houses a restaurant, bar and club accommodation, as well as pit lane and roof terracing viewing areas. Plans have also been recently announced to greatly improve facilities in the general public viewing areas, including directional signage inside the circuit, catering, retail and modern toilet facilities. This follows on from the successful road development and improved traffic management at this years Grand Prix. (www.octagonmotorsports.com)* The potential for tourism generated alongside major sporting competitions means that a lot of money is invested on improving the appearance of an area before hosting the event.Athens 2004Athens is being transfor med into the host city for the 2004 Olympic Games. An extensive programme of interventions for the aesthetic upgrading of the city, along with the creation of Olympic Celebration sites, will enhance the Games experience for visitors and residents alike. An extensive Urban Regeneration Programme is already underway which will include the development and construction of new pedestrian roads, the redesigning of open public areas, the creation of new green areas (see fig. 5), improved street illumination and the removal of illegal advertising boards. (www.athens.olympic.org)World Cup 2002 (Yokohama)The broadcasting of Yokohamas name throughout the world during the 2002 FIFA World Cup will in itself have been excellent furtherance for the city. Moreover, hopefully it will have had important effects in the area such as the attraction of movement into Yokohama by foreign businesses. Leading up to the games the city worked to improve the urban infrastructure (parks, roads etc.) and to d evelop its human resources and networking through programs keyed by citizen volunteer activities. To bolster ar cheat onments a City gross sales campaign built around the World Cup, with hospitality arrangements to benefit both visitors and residents was established. (www.fifaworldcup.yahoo.com)Conclusions to Key Question 3* I would suggest that the type of investment and thus possibly the level of investment required for a sporting event varies depending on the nature of that event. An event such as the Olympics which encompasses a broad range of sports will obviously require a greater level of investment than a single sport event such as the Football World Cup.* I have been able to identify three key areas of investment. Firstly and probably most important is investment in the provision of sports facilities. Without adequate facilities an event will never be successful. Secondary to this is investment in spectator facilities. The paying public are the main source of revenue for any sporting event, so they need to be fully catered for. If they are unhappy with the service they receive, they wont return. Low attendances would probably render the event a financial failure. commonly the projected revenue from rag sales is incorporated into the event budget (see fig. 1). Lastly but also significant is investment in the surrounding area as a whole. For an event to be successful it is important that the infrastructure is capable of dealing with a large number of people. The image sent out to the rest of the world also has to be considered, as hosting a sporting event puts the area under close media scrutiny. A positive image can encourage new business to the area.Having examined sporting events that have acted as a focus for inward investment and the type of investment that has occurred we now need to see if there are event that have not resulted in investment and the reasons for this.4) Are there examples of major sport events that have not acted as a focus fo r inward investment? Do these events have anything in common that could explain why there was less investment?To answer this key question I will use the following case studies Embassy World Snooker Championships (Sheffield), BUPA Great North Run.Embassy World Snooker Championships (Sheffield)The Embassy World Snooker Championships are held at the Crucible Theatre in Sheffield, every year in April. For 17 days each year, the largest theatre complex outside of London is transformed into what is recognized as fobs No. 1 venue.Organisers move into the theatre 6 days before the beginning of the championship to prepare the arena. The theatre floor is hollow so a series of jacks have to be put under the two tables, which weigh one and a half tonnes each. The stage is carpeted and the Embassy flim-flam arena is installed complete with press seating, boxes for the BBC commentators and photographers and the TV cameras (see fig. 6). Back stage, the rehearsal room is transformed into an Inte rview Room. (www.embassysnooker.com)The Studio which is also part of the Sheffield Theatres Complex is transformed into a two table practice area and the TV set for the BBC team and front man.The Crucible holds less than 1,000 spectators and tickets are eagerly snapped up by the sports fanatic followers.Why has there been little inward investment?* The size of the auditorium means that the revenue generated by the event is limited. This means there is less money to re-invest in the event and Sheffield as a whole.* The Crucible theatre is only a temporary sports venue for 17 days out of every year. For the majority of the year it is a normal theatre, staging touring and in-house productions.BUPA Great North RunThe BUPA Great North Run is the worlds biggest half marathon, with 47,000 people running from Newcastle city centre to south Shields a festival of fun runners, colours and an estimated 8 million pounds is raised for good causes each year.Since it started in 1981, around hal f a million people have completed the 13 miles and 192 and a half yards run. The first marathon attracted only 12,000 participants but its popularity has rocketed and now many thousands of applicants are unable to get an entry.There were people from 25 different countries competing in this years event.The Great North Run has attracted many celebrities and well known personalities. Kevin Keegan once ran the Great North Run wearing the red and white stripes of Sunderland and the black and white stripes of Newcastle United. Soccer star Paul Gascoigne once pushed a wheelchair athlete all the way round the Great North Run circuit.Why has there been little investment?* The Great North Run is a charity sporting event. All money generated through the event are donated to charity and not re-invested in the area.* The event is run around the streets of Newcastle so does not require any end built facilities which would require investment.Conclusions to Key Question 4The most common reason for little investment in a sporting event appears to be the lack of need for permanent sporting facilities. Facilities provision is the most costly aspect of a sporting event so where they are not required, investment is significantly less. Another reason for lack of investment, as demonstrated by the Great North Run, is if it is a charity sporting event. These events set out to make as much money for good causes as possible so dont spend money unnecessarily. Small maximum attendances also reduce investment. Money from ticket and merchandise sales is one of the main sources of income, so a small venue will only generate a little money for re-investment. last ConclusionThe initial question that was asked at the beginning of this report was To what extent do major sporting events act as a focus for inward investment?I examined this subject field using four key questions, making ongoing conclusions as I went along. The following conclusion is an accumulation of my findings throughout the report* I have reached the conclusion that the majority of sporting events do act as a focus for inward investment. Through my research and analysis of a range of different types and scales of sporting events I believe that the extent to which this is true depends on the nature of the event. Large scale events such as an Olympic games will require a much larger investment than a world championship in a specific sport. They will require a wider range of sporting facilities and are likely to attract a broader range of spectators, requiring greater provision of spectator facilities.* I have also concluded that many of these events have lasting benefits not just for the people who benefit directly from the facilities but the general population of the area who receive the financial and social benefits.* Events which do not act as a focus for inward investment are those which do not require permanent facilities, or in the case of the BUPA Great North Run any facilities. The potential aud ience size can also be a limiting factor as shown by the example of the Embassy World Snooker Championship.As you can see from my conclusion, the question asked in this report is of a complex nature and has no simple answer. I used case studies covering a range of scales and locations in order to make as accurate a judgement as possible. However I could only use a limited number due to the length of time I had to carry out my research and compile this report. To fully investigate the issue I would need to carry out my research on a much larger scale, covering a greater time period and range of events.BibliographyWebsites* Athens 2004www.athens.olympic.org Official site for the Summer Olympics, Athens 2004. Contains information on the preparations being made ahead of the games, the events that will take place during the games, and regularly updated press releases.* Embassy World Snooker Championshipwww.embassysnooker.com Official site of the major sponsor of world snooker, Embassy tobacco company. Contains information on all the major world snooker events and venues, the latest news from the world of snooker, and its history as a major sport.* Great North Runwww.greatnorthrunjustgiving.homestead.com Website containing information on the history of the Great North Run, and how sponsorship can be raised and collected. People wishing to take part have to sign up here.www.onrunning.com Website run by BUPA (The British United prudent Association), a leading UK private medical insurance organisation. Contains the latest information on the Great North Run and other charity races which they sponsor.* Silverstonewww.grandprix.com A website give to Formula One. Contains up-to-date news articles as well as circuit, driver and team profiles.www.octagonmotorsports.com Website belonging to Octagon Motor sports, a US marketing group which owns the rights to the British Grand Prix. Contains information on their role within the motor sports industry, press releases, and profile of the circuits which they have connections with (including Silverstone, Brands Hatch and Oulton Park).* World Cup 2002www.fifaworldcup.yahoo.com Official site of the FIFA World Cup 2002, containing news articles, competition results, and venue information.* World Student Games, 1991www.sivltd.com/donvalley Official site for the Don Valley Stadium, owned by Sheffield International Venues Ltd. Contains information on the history of the stadium, its facilities and an up-to-date calendar of events.* Other websiteswww.culture.gov.uk/sport The DCMS (Department for Culture, Media and Sports) website.www.sportengland.org Website of Sport England, the largest distributor of lottery and exchequer funding for sport in England.www.uksport.gov.uk Website of UK Sport who co-ordinate boilers suit sports policy, the support of elite sport at the UK level as well as UK-wide programmes such as anti-doping and major events.Books* Economics, A New Approach by A.G. Anderton A contempora ry A Level text fully updated and revised to take account of recent economic developments.